Positives of Web 2.0: Services such as YouTube, WordPress, and Flickr provide users with easy-to-use platforms which enable them to place their creative work online These services are typically free Being part of a big, popular platform makes it easier for your work to be found by others The commenting and community facilities enable others to engage with and respond to the content, and help to build relationships, and possibly collaborations, between creators Web 2. 0 sites provide no content themselves, but instead become highly valued and (in some cases) profitable businesses off the back of the creativity of their users. They 'exploit' the 'labour' of all site visitors, who generate valuable data about their interests and activities as they click around a site. Wikipedia. Wikimedia Foundation.